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The company that pioneered beauty subscription box retailing has been acquired. Birchbox has been acquired by FemTec Health, a women’s wellness startup focused on using technology and data for personalized care. Terms of the acquisition were not disclosed. The company plans to relaunch Birchbox, shifting the focus from beauty to curated personalized skin and healthcare products. Birchbox subscribers can expect …
Read More »Beauty retailer Birchbox acquired by women’s health care/beauty startup
