Sneaker Shopping with Complex just got their biggest icon yet – Both Literally and figuratively – in Shaquille O’Neal. Shaquille O’Neal is a global icon – there is nothing he is not associated with. They’ve had Kyrie Irving and PJ Tucker to name a couple, but they do not hold a candle to the Lakers big man. Shaq is not …
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Shaquille O’Neal explains why he rejected Nike shoe endorsement: ‘I wasn’t interested in being another guy on the shelf’
Before he started appearing on every TV commercial in your home, Shaquille O’Neal was an extremely successful star in the NBA. Arguably one of the greatest centers of all-time, in fact. The endorsements rained in for O’Neal during and following his playing career, including a shoe deal. O’Neal was a candidate for an endorsement deal with Nike, the sneaker giant …
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