To share more on each unique botanical or bioactive in our product, I thought, who better than our ingredient partners themselves? At mindbodygreen, we care deeply about where our ingredients come from, partnering with suppliers whose practices emphasize quality, science, and responsibility. The fact that we’re also relentless about pursuing innovative ingredients rooted in clinical science is clearly evidenced in cellular beauty+.
First up, our one-of-a-kind algal carotenoid: astaxanthin. Astaxanthin expert Karen Hecht, Ph.D., Scientific Affairs Manager at AstaReal Inc., shares: “AstaReal® astaxanthin is a premium ingredient that represents over three decades of global scientific research and innovation,” she says. “Astaxanthin takes a nature-inspired approach to beauty-from-within by bringing free radical quenching benefits to all skin layers and helping to protect delicate skin cells that support hydration, smoothness, and elasticity.”*
Hecht shares our NEXTY excitement, explaining that “being a NEXTY Award Finalist communicates industry recognition that something special has been born in the form of a meaningful formulation and a thoughtful delivery that can have a positive impact in consumers’ lives, and bring about industry progress.”
Next up is the polyphenol-laden pomegranate: As Stauber’s Scientific Advisor Ari Mayer Mackler, Ph.D., MBA shares: “pomma+® is a great ingredient built upon a deep scientific and clinical literature. Rigorous investigation into pomegranate’s chemistry and how that chemistry supports certain basic cellular pathways such as those related to oxidative stress demonstrates pomma+’s ability to help protect our skin from UV photodamage. We are proud that mindbodygreen has chosen pomma+ to power cellular beauty+.”*
Then there’s our skin-barrier bioactive lipids, phytoceramides. Guenole Le Calvez, President and CEO of Seppic Inc., explains that he is “honored to see Ceramosides® as part of cellular beauty+, a formula promoting strong science, clinically studied and effective ingredients. It reflects our goal as a company, to develop the best natural ingredients with a real impact on the appearance of the skin.”*
And last but most definitely not least, you’ll find ubiquinol, the most bioavailable and bioactive form of this whole-body powerhouse antioxidant.* Steven Kahara, President of Kaneka North America, shares that, “We are honored that mindbodygreen chose Kaneka Ubiquinol® to be included in the cellular beauty+ product; it demonstrates their commitment to the highest quality, most efficacious ingredients available. It’s a unique, dynamic product formulation that we’re proud to be a part of.”
https://www.mindbodygreen.com/articles/why-this-innovative-beauty-supplement-is-up-for-a-major-award