Color cosmetics and their role in consumer beauty preferences, routines and applications have shifted in recent times, says Mintel. Brazilian consumers have used makeup less frequently and, at the same time, have invested more in skincare products, its findings show. How is the Brazilian makeup space changing? “Recent Mintel research not only suggests a movement of Brazilian consumers toward functional …
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Amazon plans October beauty sale to hook early holiday shoppers
Amazon employees load boxes with orders at the company’s fulfillment center ahead of Cyber Monday in Tracy, Calif. David Paul Morris | Bloomberg | Getty Images Amazon plans to hold a beauty products event in October in an effort to lure early holiday shoppers and boost the company’s position in a booming category, according to documents reviewed by CNBC. A …
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