Hellobeautiful Featured Video CLOSE   Source: miniseries / Getty Leave it to social media to spread misinformation. For most hair mavens, achieving long, healthy strands is the ultimate beauty goal. Whether that’s utilizing protective styles to experimenting with trendy treatments  like rice water rinses, there is almost no option that’s off the table. However, with so many self-proclaimed “beauty gurus” online, …

While skin care products featuring snail mucin are the rage these days, slugging, a beauty trend that’s been making the rounds on TikTok, doesn’t actually involve any slimy critters. Instead, the term refers to a skin care technique in which you coat your face with Vaseline or a similar product with promises to hydrate. While it recently took off on …

Brainstorming a wedding hashtag? Good luck finding one that hasn’t #beendone. More than a decade of wedding hashtags have flooded social-media sites to help couples curate guests’ photos on their special day. But soon-to-be-newlyweds are finding it harder to identify a clever, distinctive phrase. Get a better hashtag first. An overused hashtag—#HappilyEverAfter, say, or #WorthTheWait—could leave them scrolling through wedding …

With each new year comes a new set of trends in beauty. Last year, we saw trends like slugging and dolphin skin take off. So, what’s in store for 2022? Cosmopolitan Beauty Director Julee Wilson joined the 3rd hour of TODAY to share the beauty trends and products that we should expect to see in 2022. From your scalp to …

If you want to maintain your suede footwear style, you’ll need to know how to clean suede shoes without ruining them.  This often happens when suede shoes are prone to weather damage, stains or general wear and tear over time. What’s more, the soft, ‘velvety’ nature of the material makes it easier to pick up grime, oils or dirt build-up, …

Recall: April 2020. The pandemic had just begun to settle in, and the quarantined population was beginning to miss some of its creature comforts. Religious salon-goers were turning to at-home color kits for the first time in their lives, and the results were uh, less than fantastic. In the nearly two years since, they haven’t gotten much better. Enter: the …

Top 5 fashion trends for men this year&nbsp Key Highlights Men’s fashion is more about tuxedos and bow-tie events One trend that has really caught up with the Indian man in 2021 and will surely crossover to 2022 is the floral shirt Vertical stripes are a great option for those a bit on heavier …

As health and wellness came into focus amid the global pandemic, 2021 saw a rise in the skinification of beauty. It was no longer enough to rely on primers and highlighters for a healthy glow; we wanted hardworking actives and hero ingredients to rejuvenate our skin at a more meaningful level. Cult creams and serums were replaced by cult ingredients …